iFi produces a wide range of innovative, feature-packed DACs, Headphone Amplifiers, and Music Streamers for portable and home audio applications. Moon Audio is an authorized iFi retailer.
iFi Audio Product Overview: Your Gateway to Audiophile-Grade Sound — A full tour of iFi's budget-friendly-to-mid-tier gear (founded 2012, UK-based), covering their proprietary tech (PureWave, OptimaLoop, DirectDrive, GMT jitter-reduction, XSpace/XBass sound enhancements, iEMatch for impedance matching) and product lineup: portable DAC/amps (GO Blu, GO Bar/Kensei, xDSD Gryphon, Hip DAC 3, iDSD Diablo 2), music streamers (Zen Stream 3), and desktop gear (NEO iDSD 3, iCAN Phantom headphone amp). Positions iFi as an accessible entry point into hi-fi without flagship pricing, with Dragon cable pairing suggestions throughout.
https://www.moon-audio.com/blogs/expert-advice/ifi-product-overview